{"id":51541,"date":"2025-12-11T18:44:22","date_gmt":"2025-12-11T10:44:22","guid":{"rendered":"https:\/\/www.abesmoke.com\/?p=51541"},"modified":"2025-12-11T18:44:22","modified_gmt":"2025-12-11T10:44:22","slug":"zyn-launches-new-x-low-1-5mg-ultra-low-strength-nicotine-pouches-in-the-uk","status":"publish","type":"post","link":"https:\/\/www.abesmoke.com\/en\/a\/51541","title":{"rendered":"ZYN launches new X-Low 1.5mg ultra-low strength nicotine pouches in the UK."},"content":{"rendered":"<section data-pm-slice=\"0 0 []\"><span data-pm-slice=\"0 0 []\"><span dir=\"auto\">Philip Morris International (PMI) recently launched\u00a0<\/span><span dir=\"auto\">a promotional campaign for<\/span><span dir=\"auto\">\u00a0ZYN X-Low in the UK market .\u00a0<\/span><span dir=\"auto\">This is the lowest concentration nicotine pouch under the ZYN brand, containing 1.5 mg of nicotine per pouch.\u00a0<\/span><span dir=\"auto\">The campaign aims to highlight its low-concentration alternative to attract adult users who want to reduce their intake or are trying \"smoke-free\" nicotine products for the first time.<\/span><\/span><\/section>\n<p><span dir=\"auto\">The product is available\u00a0<span data-pm-slice=\"0 0 []\">\u00a0in three flavors: Spearmint, Black Cherry, and Cool Mint. It is currently available in grocery stores, convenience stores, wholesale channels, and PMI's UK-exclusive retailer platform, PMI Open.<\/span><\/span><\/p>\n<p><span dir=\"auto\">Dor Matot, ZYN UK and Ireland Head at PMI, said, \"By positioning ourselves in the ultra-low strength nicotine bag market in this way\u00a0, we not only cater to the nicotine preferences of a wider range of adult consumers, but also\u00a0<span data-pm-slice=\"0 0 []\">further realize our vision of a smoke-free future.\"<\/span><\/span><\/p>\n<p><span dir=\"auto\">This launch event, part of a nationwide marketing campaign called \"Try X-Low, Enjoy with Ease,\" aims to raise consumer awareness of the ZYN Extended Strength range and showcase the brand's innovative nicotine bag collection.<\/span><\/p>\n<p><span dir=\"auto\">With the growing demand for\u00a0<span data-pm-slice=\"0 0 []\">ultra-low strength nicotine bags<\/span>\u00a0, PMI aims to offer retailers a more comprehensive product range and greater flexibility for adult consumers through ZYN X-Low.<\/span><\/p>\n<section><span dir=\"auto\">Source:\u00a0<\/span><span dir=\"auto\">nicotineinsider<\/span><\/section>\n<p>&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Philip Morris International (PMI) recently launched\u00a0a promotional campaign for\u00a0ZYN X-Low in the UK market .\u00a0This is the lowest concentration nicotine pouch under the ZYN brand, containing 1.5 &hellip;<\/p>","protected":false},"author":2,"featured_media":51542,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-51541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts\/51541","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/comments?post=51541"}],"version-history":[{"count":0,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts\/51541\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/media\/51542"}],"wp:attachment":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/media?parent=51541"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/categories?post=51541"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/tags?post=51541"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}