{"id":46685,"date":"2024-10-24T11:21:28","date_gmt":"2024-10-24T03:21:28","guid":{"rendered":"https:\/\/www.abesmoke.com\/?p=46685"},"modified":"2024-10-24T11:22:00","modified_gmt":"2024-10-24T03:22:00","slug":"7f3d36a318","status":"publish","type":"post","link":"https:\/\/www.abesmoke.com\/en\/a\/46685","title":{"rendered":"BAT:Strategic Blueprint for a Smoke-Free Future"},"content":{"rendered":"
\n
<\/section>\n

Recently,<\/span>At the \"2024 Capital Markets Day\" live stream, BAT CEO Tadeu Marroco delivered a speech titled \"Building a Smoke-Free World,\" reiterating the ambitious goal of becoming a smoke-free company by 2035. This vision entails a complete transition of the company's core business towards smoke-free products.<\/span><\/p>\n

As global consumers increasingly prioritize health, the traditional tobacco business faces significant challenges. In response to this shift, BAT is proactively addressing the issue by formulating a comprehensive strategic vision for transitioning entirely to smoke-free products.<\/span><\/p>\n

\"BAT:Strategic<\/p>\n

\u4e00\u3001\u96fe\u5316\u7535\u5b50\u70df\u5e02\u573a\u5c55\u671b<\/span><\/strong><\/span><\/p>\n

1.\u7528\u6237\u589e\u957f\u9884\u671f<\/strong><\/span><\/p>\n

\u82f1\u7f8e\u70df\u8349\u9884\u8ba1\u96fe\u5316\u7535\u5b50\u70df\u7528\u6237\u4ecd\u5c06\u6301\u7eed\u589e\u52a0\uff0c2030 \u5e74\u6709\u671b\u8fbe\u5230 1.1 \u4ebf\u4e2a\u7528\u6237\u3002<\/span><\/p>\n

2.\u4ea7\u54c1\u8d8b\u52bf\u53d8\u5316<\/span><\/strong><\/p>\n

\u867d\u7136\u4e00\u6b21\u6027\u54c1\u7c7b\u8fc7\u53bb\u51e0\u5e74\u5feb\u901f\u589e\u957f\uff0c\u4f46\u76ee\u524d\u8d8b\u52bf\u6709\u6240\u6539\u53d8\uff0c\u53ef\u5145\u7535\u7684\u5c01\u95ed\u5f0f\u4ea7\u54c1\u91cd\u56de\u589e\u957f\u6001\u52bf\u3002<\/span><\/p>\n

3.<\/span>\u5408\u89c4\u5e02\u573a\u6269\u5bb9<\/span><\/strong><\/p>\n

\u7f8e\u56fd\u5e02\u573a\u4e2d\u975e\u6cd5\u8c03\u5473\u4ea7\u54c1\u7ea6\u5360\u6574\u4f53\u96fe\u5316\u7535\u5b50\u70df\u5e02\u573a\u89c4\u6a21\u7684 70%\uff0c\u76ee\u524d\u90e8\u5206\u5dde\u5df2\u91c7\u53d6\u884c\u52a8\u9650\u5236\u975e\u6cd5\u4ea7\u54c1\u3002<\/span><\/p>\n

\u5982\u8def\u6613\u65af\u5b89\u90a3\u5dde\u52a0\u5f3a\u76d1\u7ba1\u540e\uff0c\u5408\u6cd5\u96fe\u5316\u5e02\u573a\u89c4\u6a21\u589e\u957f 28%\uff0c\u975e\u6cd5\u4e00\u6b21\u6027\u4ea7\u54c1\u7684\u6e20\u9053\u51cf\u5c11 91%\u3002BAT \u7684\u96fe\u5316\u4ea7\u54c1 Vuse \u5728\u5168\u7403\u591a\u4e2a\u5e02\u573a\u4e2d\u5360\u636e\u91cd\u8981\u4efd\u989d\uff0c\u5c24\u5176\u662f\u5728\u6cd5\u56fd\u548c\u82f1\u56fd\u7684\u9ad8\u7aef\u5e02\u573a\u4e2d\uff0cVuse \u5e02\u5360\u7387\u5206\u522b\u8fbe\u5230 67.9% \u548c 41.3%\u3002<\/span><\/p>\n

\"BAT:Strategic<\/p>\n

\u4e8c\u3001\u52a0\u70ed\u4e0d\u71c3\u70e7\u54c1\u7c7b\u5e03\u5c40<\/span><\/strong><\/span><\/p>\n

1.\u6301\u7eed\u53d1\u529b<\/span><\/strong>
<\/span><\/p>\n

\u82f1\u7f8e\u70df\u8349\u8ba4\u4e3a\u81ea\u8eab\u5728\u52a0\u70ed\u4e0d\u71c3\u70e7\u54c1\u7c7b\u4ecd\u6709\u663e\u8457\u63d0\u5347\u5e02\u573a\u5730\u4f4d\u7684\u673a\u4f1a\uff0c\u5c06\u7ee7\u7eed\u5728\u8be5\u54c1\u7c7b\u6301\u7eed\u53d1\u529b\u3002<\/span><\/p>\n

2.\u65b0\u54c1\u63a8\u51fa<\/span><\/strong><\/p>\n

\u5c06\u5728\u4eca\u5e74\u5e74\u5e95\u524d\u63a8\u51fa\u52a0\u70ed\u4e0d\u71c3\u70e7\u7684\u7a81\u7834\u6027\u65b0\u54c1 GloHilo\uff0c\u8be5\u4ea7\u54c1\u5b9a\u4f4d\u9ad8\u7aef\u5e02\u573a\uff0c\u5c06\u5728 2025 \u5e74\u4e8e\u5173\u952e\u5e02\u573a\u4e2d\u8fdb\u4e00\u6b65\u63a8\u5e7f\u3002<\/span><\/p>\n

\u76ee\u524d\u82f1\u7f8e\u70df\u8349\u5df2\u4e3a Glo \u4ea7\u54c1\u63d0\u4ea4\u4e86\u7f8e\u56fd PMTA \u7533\u8bf7\uff0c\u5c06\u5728\u5408\u9002\u7684\u65f6\u673a\u6b63\u5f0f\u8fdb\u5165\u7f8e\u56fd\u5e02\u573a\u3002<\/span><\/p>\n

BAT \u7684 glo \u52a0\u70ed\u70df\u8349\u8bbe\u5907\u5728\u610f\u5927\u5229\u3001\u6ce2\u5170\u3001\u5fb7\u56fd\u548c\u6377\u514b\u7b49\u6b27\u6d32\u56fd\u5bb6\u8868\u73b0\u4eae\u773c\uff0c\u5e02\u573a\u4efd\u989d\u6301\u7eed\u589e\u957f\u3002<\/span><\/p>\n

\"BAT:Strategic<\/p>\n

\u4e09\u3001\u65e0\u70df\u4ea7\u54c1\u6536\u5165\u53ca\u5e02\u573a\u6f5c\u529b<\/span><\/strong><\/span>
\u6839\u636e BAT \u6700\u65b0\u8d22\u62a5\u6570\u636e\uff0c\u5230 2024 \u5e74\u4e0a\u534a\u5e74\uff0cBAT \u65e0\u70df\u4ea7\u54c1\u7684\u6536\u5165\u5df2\u7ecf\u5360\u5230\u96c6\u56e2\u603b\u6536\u5165\u7684 18%\uff0c\u82e5\u5254\u9664\u7f8e\u56fd\u7684\u4f20\u7edf\u71c3\u70e7\u70df\u8349\u4ea7\u54c1\uff0c\u8fd9\u4e00\u6bd4\u4f8b\u8fbe\u5230 27%\u3002<\/span><\/p>\n

\u5168\u7403\u6709\u5927\u7ea6 10 \u4ebf\u5438\u70df\u8005\uff0cBAT \u7684\u65e0\u70df\u65b0\u7c7b\u522b\u4ea7\u54c1\u4e3a\u8fd9\u4e9b\u6d88\u8d39\u8005\u63d0\u4f9b\u4e86\u5065\u5eb7\u7684\u66ff\u4ee3\u9009\u62e9\u3002\u516c\u53f8\u9884\u8ba1\u5230<\/span> 2035 \u5e74\uff0c\u5168\u7403\u65e0\u70df\u4ea7\u54c1\u7684\u5e74\u589e\u957f\u7387\u5c06\u8fbe\u5230 4.6%<\/span>\uff0c\u5927\u5e45\u8d85\u8fc7\u4e4b\u524d 3.8% \u7684\u589e\u957f\u6c34\u5e73\u3002<\/span><\/p>\n

\"BAT:Strategic<\/p>\n

\u56db\u3001\u7f8e\u56fd\u5e02\u573a\u8868\u73b0\u4e0e\u975e\u6cd5\u7535\u5b50\u70df\u95ee\u9898<\/span><\/strong><\/span>
\u7f8e\u56fd\u5e02\u573a\u662f\u76ee\u524d\u5168\u7403\u6700\u5927\u7684\u5c3c\u53e4\u4e01\u5e02\u573a\uff0c2024 \u5e74\uff0c\u7f8e\u56fd\u5c3c\u53e4\u4e01\u4ea7\u54c1\u603b\u6536\u5165\u9884\u8ba1\u5c06\u8fbe\u5230 410 \u4ebf\u82f1\u9551\u3002<\/span><\/p>\n

BAT \u5728\u8fd9\u4e00\u5e02\u573a\u7684\u65e9\u671f\u6295\u8d44\u53d6\u5f97\u663e\u8457\u6210\u679c\uff0c\u81ea 2017 \u5e74\u6536\u8d2d\u96f7\u8bfa\u70df\u8349\u516c\u53f8\u4ee5\u6765\uff0c\u5c3c\u53e4\u4e01\u4ea7\u54c1\u589e\u957f\u4e86 40%\uff0c\u65e0\u70df\u4ea7\u54c1\u6fc0\u589e\u4e86 280%\u3002<\/span>Vuse \u4ea7\u54c1\u5728\u7f8e\u56fd\u5e02\u573a\u7684\u5e02\u5360\u7387\u9ad8\u8fbe 50.8%\uff0c\u5e76\u5728 40 \u4e2a\u5dde\u4fdd\u6301\u9886\u5148\u5730\u4f4d\u3002<\/span><\/p>\n

\"BAT:Strategic<\/p>\n

\u540c\u65f6\uff0cBAT \u79ef\u6781\u652f\u6301\u7f8e\u56fd\u5bf9\u975e\u6cd5\u96fe\u5316\u4ea7\u54c1\u5e02\u573a\u7684\u6253\u51fb\uff0c\u975e\u6cd5\u96fe\u5316\u4ea7\u54c1\u76ee\u524d\u5728\u7f8e\u56fd\u7684\u5e02\u573a\u89c4\u6a21\u9ad8\u8fbe 60 \u4ebf\u82f1\u9551\uff0c\u8d85\u8fc7 11,500 \u79cd\u7535\u5b50\u70df\u4ea7\u54c1\u5728\u7f8e\u56fd\u5546\u5e97\u9500\u552e\uff0c\u8fd9\u524a\u5f31\u4e86\u5408\u89c4\u4f01\u4e1a\u7684\u7ade\u4e89\u529b\u3002BAT \u547c\u5401\u52a0\u5f3a\u76d1\u7ba1\u548c\u66f4\u9ad8\u6548\u7684\u6267\u6cd5\u63aa\u65bd\u3002<\/span><\/p>\n

\u4e94\u3001\u672a\u6765\u53d1\u5c55\u6218\u7565<\/span><\/strong><\/span>
BAT \u7684\u8f6c\u578b\u6218\u7565\u5efa\u7acb\u5728\u56db\u4e2a\u5c42\u9762\uff1a\u8d28\u91cf\u589e\u957f\u3001\u53ef\u6301\u7eed\u672a\u6765\u3001\u5353\u8d8a\u8fd0\u8425\u3001\u5f15\u9886\u8bda\u4fe1\u4e0e\u53ef\u6301\u7eed\u6027\u3002<\/span><\/p>\n

\u901a\u8fc7\u6301\u7eed\u7684\u7814\u53d1\u548c\u5e02\u573a\u6269\u5c55\uff0c\u65e0\u70df\u4ea7\u54c1\u5c06\u5728\u672a\u6765\u5341\u5e74\u5185\u6210\u4e3a\u516c\u53f8\u7684\u6838\u5fc3\u4e1a\u52a1\uff0c\u5e76\u6709\u52a9\u4e8e\u5168\u7403\u70df\u8349\u4e1a\u7684\u7ed3\u6784\u6027\u8f6c\u578b\u3002<\/span><\/p>\n

\"BAT:Strategic\u65e0\u70df\u4ea7\u54c1\u4ea7\u54c1\u5206\u5e03<\/span><\/p>\n

BAT not only drives the development of smoke-free products through innovation but is also committed to shaping a healthy and responsible regulatory landscape. It collaborates with governments and regulatory bodies in various countries to promote a more robust regulatory framework, ensuring the legality of smoke-free products and the safety of consumers.<\/span><\/p>\n

Source\uff1ahttps:\/\/www.bat.com\/content\/dam\/batcom\/global\/main-nav\/investors-and-reporting\/investor-presentations\/2024-cmd\/presentation\/2_Building_a_Smokeless_World_Tadeu_Marroco.pdf<\/span><\/p>\n

\n

\n

\u539f\u6587\u59cb\u53d1\u4e8e\u5fae\u4fe1\u516c\u4f17\u53f7\uff08\u96fe\u5316\u79d1\u6280\u5c55\uff09\uff1aBAT:Strategic Blueprint for a Smoke-Free Future<\/a><\/p><\/blockquote>\n<\/div>","protected":false},"excerpt":{"rendered":"

\u8fd1\u65e5\uff0c\u82f1\u7f8e\u70df\u8349\u516c\u53f8\uff08BAT\uff09CEO \u5854\u5fb7\u4e4c\u30fb\u9a6c\u7f57\u79d1\u5728 \u201c2024 \u5e74\u8d44\u672c\u5e02\u573a\u65e5\u201d \u7684\u7f51\u7edc\u76f4\u64ad\u4e2d\u53d1\u5e03\u9898\u4e3a \u201c\u5efa\u8bbe\u65e0\u70df\u4e16\u754c\u201d \u7684\u6f14\u8bb2\uff0c\u518d\u6b21\u660e\u786e\u63d0\u51fa 2035 \u5e74\u6210\u4e3a\u65e0\u70df\u4f01\u4e1a\u7684\u76ee\u6807\uff0c\u5373\u5b9e\u73b0\u4e3b\u8981\u4e1a\u52a1\u5b8c\u5168\u8f6c\u5411\u65e0\u70df\u4ea7\u54c1\u3002 \u968f\u7740\u5168\u7403 …<\/p>","protected":false},"author":2,"featured_media":46686,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[1],"tags":[],"class_list":["post-46685","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"jetpack_publicize_connections":[],"_links":{"self":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts\/46685","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/comments?post=46685"}],"version-history":[{"count":0,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/posts\/46685\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/media\/46686"}],"wp:attachment":[{"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/media?parent=46685"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/categories?post=46685"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abesmoke.com\/en\/wp-json\/wp\/v2\/tags?post=46685"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}